If you've never seen the documentary "The King of Kong", let me catch you up to speed:
There are people that are still competing for the World Record high score in Donkey Kong.
Okay, specifically, there are two people that are really competing against each other, and you should really see the movie because it's truly awesome.
What you need to know right now is that one of the guys is at E3 and is attempting to break the record again... on a LIVE webcast!
Check it out.